eLinea

Bundling ones favorite information sources

	Strengths	Weaknesses
	Determine exactly what you want to read Read wherever, whenever and on any device Personalise not on topic, but on broader categories
	Opportunities	Threats
	New complete digital reading experience Combining paid and free content Room for recommendations based on the databases of several publishers	Restricted amount of publishers Relies mostly on traditional reading formats, also compatible with new formats (interactive, etc.)?

eLinea is an initiative from eReaders Groep (The Netherlands), and concerns a concept (under development) to bundle information from multiple publishers.

With elinea it is possible to subscribe to several different article channels e.g. the sports section of one newspaper and the financial of another, but also to feeds of your favourite writers. These can come from newspapers but also from magazines and blogs. All these subscriptions are combined into one digital document that can be downloaded or read online via all kinds of devices, such as your laptop, mobile phone, ereader or tablet.

eLinea gives customers a new complete (digital) reading experience and provides publishers a whole new business model, in which they determine themselves their branding, price level, for several article streams.

eLinea is currently in beta phase.